The Santa Ynez Valley invites all to kick the winter doldrums at a value that comes only once a year
What can be better than a good reason to visit the Santa Ynez Valley? Try two great reasons to visit in the new year.
The popular Midweek Membership Club (Jan. 12 to April 30) presents a limited opportunity to take advantage of a once-a-year deal to stay at the region’s best hotels, wine country inns, and more. Santa Ynez Valley Restaurant Weeks(Jan. 19 to Feb. 1), presents a tantalizing exploration of the Valley’s culinary culture at a special price. Together, Midweek Membership Club and Santa Ynez Valley Restaurant Weeks give reason to celebrate the new year with an unforgettable trip to the heart of California’s Central Coast wine country.
“Planning a New Year’s trip to the Santa Ynez Valley is the perfect way to cure the post-holiday doldrums,” says Shelby Sim, president and CEO of Visit the Santa Ynez Valley. “The Valley’s mild, sunny weather makes for a perfect winter escape all by itself. But the Midweek Membership Club and Santa Ynez Valley Restaurant Weeks — two special, once-a-year chances to experience our top dining, wine, and lodging options at affordable prices for nearly everyone — make a winter or early spring visit impossible to resist.”
The Midweek Membership Club
Weekend trips to the Santa Ynez Valley are heavenly. But a midweek visit to the Santa Ynez Valley is a truly special experience, with easy access to the region’s many wine, culinary, cultural, and outdoor experiences. The Midweek Membership Club makes a weekday trip all the sweeter.
Beginning Dec. 20, anyone who books an eligible consecutive two-night, Sunday-Thursday Midweek Membership Club stay at a qualifying lodging property — from Jan. 12 through April 30 — receives a $100 voucher upon check-in at a participating hotel. The $100 can then be used for wine tastings, dining, shopping, activities, and other experiences during the trip.
With only 100 Midweek Membership Club packages available, the popular promotion sells out quickly.
Here’s how the Midweek Membership Club works:
- Through April 30, or until all 100 Midweek Membership Club packages are sold, visitors must book at least one two-night consecutive stay, Sunday through Thursday between Jan. 12 and April 30. The stay must be bookeddirectly with one of the Santa Ynez Valley’s qualified lodging properties. Any booking made before the promotion start date or through a third party will not qualify.
- Once booked, forward the original confirmation email to info@visitsyv.com at least 48 hours before check-in. Late entries will not be accepted.
- Receive your $100 at check-in at your qualified hotel, and use your cash to pay for wine tastings, meals, shopping, activities, and more throughout the valley.
- Only one $100 promo may be redeemed per reservation.
For more information, complete rules and regulations, and a complete list of qualified lodging properties, or to plan and book your Midweek Membership Club visit to the Santa Ynez Valley, visit visitsyv.com/midweek/. For questions about this offer, email info@visitsyv.com.
Santa Ynez Valley Restaurant Weeks
Celebrating its 15th year, Santa Ynez Valley Restaurant Weeks has become a favorite tradition in the Valley. And why not?
The Santa Ynez Valley’s reputation as a culinary-driven destination — with imaginative chefs, deep agricultural roots, collaborative culinary culture, and cuisine that ranges from contemporary, innovative farm-to-table fare to traditional Scandinavian feasts — is as well-earned as its reputation for making world-class wines. And for two weeks, the valley’srestaurants offer the best of the region’s cuisine at an unbeatable price.
From Jan. 19 to Feb. 1, Santa Ynez Valley Restaurant Weeks will showcase the region’s culinary bounty — and being that this is the Santa Ynez Valley, the perfect wine pairings — with a variety of special three-course prix fixe price menus. Dozens of restaurants will participate, each offering curated, chef-driven, three-course menus at prices of $30, $40, or $50, plus tax and gratuity. More than two dozen of the region’s wineries and tasting rooms will also participate at various levels, offering two-for-one tastings, special tasting flights, and discounts on bottle purchases.
Restaurant Weeks will offer a menu for every taste, from MICHELIN-starred Bell’s Los Alamos and MICHELIN-rated Coast Range to familiar wine-country favorites such as Los Olivos Wine Merchant & Café and Trattoria Grappolo. Try a hot new restaurant such as Na Na Thai, The Victor Restaurant and Bar, and Whiskey ’N Rye, or celebrate the triumphant return of a legendary culinary experience at the recently reopened The Gathering Table. Dine in the vineyards at Petros Winery and Restaurant and Vega Vineyard & Farm, or turn wine country into beer country at Firestone Walker Brewing Company.
For the latest updates on Santa Ynez Valley Restaurant Weeks, including menus and participating restaurants, wineries, and tasting rooms, visit www.DineSYV.com or follow Visit the Santa Ynez Valley on Instagram,Facebook, and Twitter.
