Staff Report

The Santa Ynez Valley area chambers have teamed up with Santa Barbara SCORE to offer a specialized workshop to benefit business owners and employees on customer communications from 4 – 5:30 p.m. at CHOMP in Solvang. 

The purpose is to help business communications through MailChimp, as email is the most cost-effective, targeted and trackable way to build and maintain relationships in all types of businesses and organizations, according to Tracy Beard of the Solvang Chamber of Commerce. 

This workshop will teach how to utilize MailChimp as a tool to manage and grow outgoing communication. During this workshop SCORE will cover topics of the basics of MailChimp, including setting up manual and automated emails and audiences, specifically how to set them up and how to manage them.

The workshop presenter will be Alisa Wilcox of the Tech Academy. Wilcox is a Business and Success Coach, specializing in Digital Marketing and fully automated systems. She has worked with more than 100 companies to help build powerful online sales funnels and proven sales strategies.

The cost of the workshop is $20 and contact Taryn at taryn@solvangchamber.com or 805-688-0701 for more information. Tickets are available at https://events.r20.constantcontact.com/register/eventReg?oeidk=a07egtewlq347152721&oseq=&c=&ch=.